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Maternity Clothes Online, In Style & On Sale
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About Us

About Us - about us

After becoming pregnant, I felt excited about being able to go out and show off my new bump. The only problem was that it seemed impossible to find stylish maternity clothes which were also affordable. After all, I would only be wearing the clothes for 9 months or so (and yes, most of us don't have the celebrity bodies which spring back to a perfect pre-pregnancy shape as soon as we've popped the little pumpkin out!)

While I was pregnant, I looked everywhere for maternity wear in Brisbane, Sydney, and online. Unfortunately, the stores in Australia weren't a patch on the international competition - it seemed that maternity shops overseas had worked out how to provide cheap maternity clothes that allowed us to still look sexy and beautiful. The big retailers like Myer and David Jones had even stopped selling maternity wear altogether. So I realised that there was a gap in the market for a great new maternity destination selling modern, sexy clothes at bargain prices - and so was born. Maternity shopping is now so much more fun!

Our clothing has been selected to show off your new curves and allow you to grow in comfort. In fact, our pregnancy clothing is so fashionable that many of your non-pregnant friends will be envious of your little pea in the pod! Once my little pumpkin was born, I realised the importance of good quality nursing wear, and so much of our range has been designed with nursing access in mind.

Our company is also putting in place measures to be as green as possible. Our target is to leave this planet in as beautiful a condition for our children and future generations as it is for us. Our office has solar panels so we generate pretty much all the electricity we use. We offset any business flights we take plus all the carbon generated by our air or sea freight. The plastic bags we use for our clothing and postage are recyclable. In the future we will introduce more clothing made from bamboo which is a more eco-friendly fabric due to its fast-growing properties and unrequired use of pesticides.

We're a new company, so we welcome any feedback you have so that we can improve our service. And, if you're happy with what you see, please pass on our details to your pregnant friends - there's a discount offer for you and your friends if you do.

And, make sure you follow my blog, it's full of ideas and links to sites which are sure to make you laugh and give you something to think about.